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Bakery slicing – the trend continues

The trend towards pre-portioning of bakery products has been upwards for quite a while – consumer demands have made manufacturers think hard about their marketing, retail strategy and product packaging. Now, in 2014, we are seeing increasing numbers of single or small quantity sliced retail packs on the supermarket shelves.

However, there is a recurring theme through this marketing development,  which we are Newtech commonly see. Once the  creative development team have done their bit getting the product right, and your sales and marketing have worked long and hard to sign up that supermarket deal, there is one key aspect that is often overlooked : how so we cut this product accurately, flexibly and to the highest possible quality standard? Of course, that’s where we come in.

Cutting up cakes sounds simple. But the truth is this : anything other the smallest operation can benefit from some degree of automation, and to stay competitive, ultimately you’re going to have to embrace the challenge. Here’s what we can offer to help you.

Ultrasonic slicing

The industry standard for bakery products, this technology will give you great cut quality, no consumable cutting costs and high levels of yield. And less waste means more cost savings – and more profit for your business.


ultrasonic cake cutter

Process automation

Whereas ultrasonic cutting will address your product issues, the correct choice of automation will manage your product handling output – and ultimately your ability to satisfy the demands of your customer. For a low volume operation, you could look at a machine from Newtech’s eco or

pro range; higher output requirements can be handled with an inline solution from our auto range or one of our robotic cutters.


ultrasonic entry level slicing machine     ultrasonic portioning machine     ultrasonic flapjack cutter



Investing in an automated cutting solution is no trivial exercise – and so you need to take care that whatever you buy now will be good for your product planning in future. That same NPD team, and your sales team, will always be looking for that new product that will fly off the shelves. So.. The last thing you need is equipment that is not flexible enough to cater for product variants both now and in the future. At Newtech, we consider a flexible solution to be paramount – one of the reasons why we offer – where appropriate- our robo range of robotic ultrasonic slicers.

These are design specifically for the bakery industry and will make light work of your cake slicing.


 compact portioning machine, bakery       inline automated slicing machine

Do you need help with a new slicing project, or want to improves you current process? Contact us on sales@newtech-ltd.co.uk, call us on 01234 783680



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